Tag Archives: Spending

Outsourcing Responsibility Not Accountability


Outsourcing has more than one connotation. In one instance, when we talk about outsourcing, we don’t necessarily mean the letting of an outside third party handle parts of your business, but the kind of outsourcing that comes with using technology to take care of everyday tasks.   Technology is seamlessly integrated into our daily lives. […]

The Rise of Digital Ad Spending

Describing brand strategy

Advertising has evolved, with the advent of the digital age. No longer restricted to print publications, billboards, radio and television, we are now used to seeing advertisements everywhere, from our laptops to our phones. Digital advertising allows you to reach and appeal to your core audience in new ways and with more precision. With the […]