Tag Archives: Consultant

How to Benefit from Content Marketing for Small Businesses

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The public relations industry uses media to get client stories into the ether and raise visibility. An agency works on a story so the news outlets can promote their content. Today, the strategy is to be more self-reliant with content marketing. Social media is only one outlet for public relations.  There are many others that […]

Hiring a Business Consultant is a Smart Move: Here’s Why

ILLUSTRATING HIRING THE BEST

If you don’t know everything there is to know about a product or service you are selling, you might want to rethink your strategy. When you own a business, you must know it inside and out more than anyone else out there. Business consultants often step in because they are problem solvers who enter the […]

Three Reasons Why a Consultant Can Help a Business Project Thrive

BUSINESS THRIVING

The decision to hire a business consultant or company to support a small business project is never easy. For one, it is hard to decide whether to spend precious resources on outside consultants and, secondly, it may feel unnecessary when the business already retains talent to take on the tasks necessary to kickstart a project. […]