Author Archives: Laurie Riihimak

B2B Sales Outsourcing: How To Do It Right


If you are in the mindset to grow your business, then you may be thinking about the ins-and-outs of B2B sales outsourcing. It’s not uncommon that a B2B start-up may not have the funds to hire their own full-time sales team. That’s where sales outsourcing companies come in handy. Many start-ups decide that a sales […]

Factors To Consider Before Hiring A Lead Generation Agency


When you’re in the market for leads, you may consider hiring a lead generation agency to help the process move quicker. Outsourcing to a lead generation agency can have a positively transformative impact on your company, and it helps to lighten the load on your team members. Lead opportunities are something that oftentimes get ignored, […]

The Ultimate Guide To Guest Posting and Curated Links


A successful blog with high-quality content can make all the difference when it comes to your business. It can make you a leader in your market by engaging consumers and drawing them to your service or product. Guest blogs with properly curated links also drive traffic to your company and help you to be seen […]

5 Winning Customer Service Strategies For Customer Support


When people look for a company to patronize, they look at a number of factors: track record, quality of product or service, and, at the top of the list, good customer service. If your company wants to beat the competition, then it must have a solid customer service strategy. In fact, according to a study […]

5 Must-Have Tools To Make Customer Loyalty A Top Priority


Growing your customer base takes time, persistence, and diligence. However, just growing your customer base does not equal success. The real pathway to success is retaining customer loyalty by having a smart plan of action. A Forbes study linked customer retention with profitable growth, proving that making customer loyalty a priority is more than worth […]